Emporio Armani Minimalist AR11674 Quartz Blue Dial Stainless Steel Men's Watch
- Sale price
- R 4,499
- List price
- R 5,999
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The Emporio Armani Minimalist AR11674 is a masterclass in understated Italian elegance, offering a sophisticated 39mm stainless steel case paired with a striking sunray blue dial that captures light with remarkable depth. This quartz timepiece exemplifies modern dress watch design, balancing classical Roman numeral hour markers with contemporary minimalist aesthetics. The date window at 3 o'clock and slim applied indices create a refined, uncluttered dial architecture that transitions seamlessly from boardroom to evening wear.
Powered by a precision quartz movement, the AR11674 delivers reliable timekeeping with minimal maintenance requirements, while the mineral crystal protects against everyday wear. The watch is presented on a nine-link stainless steel bracelet with a comfortable 20mm lug width, offering a sophisticated drape on the wrist. With 5 ATM water resistance, this timepiece handles daily exposure to moisture with confidence, though it is not designed for swimming or submersion.
At Cassim & Co., we are proud to be an authorised retailer for the full range of ARMANI watches, ensuring every timepiece comes with complete manufacturer backing and authentic documentation. The Minimalist collection represents Emporio Armani's commitment to accessible luxury, where Italian design sensibility meets Swiss-standard manufacturing precision. This particular reference showcases the brand's expertise in creating versatile timepieces that serve equally well as daily drivers or special occasion watches.
Whether you're building your first watch collection or adding a contemporary dress watch to your rotation, the AR11674 offers exceptional value within the accessible luxury segment. Visit us at our Mall of the South boutique to experience the quality firsthand, where our team can assist with sizing and answer any technical questions. Our watch servicing and repairs facility ensures your Emporio Armani timepiece receives expert care throughout its lifetime, from battery replacements to bracelet adjustments.
Specifications
- Brand: Emporio Armani
- Model: Minimalist
- Reference Number: AR11674
- Movement Type: Quartz
- Functions: Three-hand time display with date
- Case Material: Stainless steel
- Case Diameter: 39mm
- Case Thickness: 4mm
- Dial Colour: Blue (sunray finish)
- Crystal: Mineral glass
- Hour Markers: Roman numerals and applied indices
- Hands: Silver-toned
- Date Display: Window at 3 o'clock
- Bracelet Material: Stainless steel
- Bracelet Type: Nine-link bracelet
- Lug Width: 20mm
- Maximum Bracelet Length: 20cm
- Water Resistance: 5 ATM (50 metres / splashproof)
- GTIN/Barcode: 4064092324839
FAQ
Q: Is the Emporio Armani AR11674 suitable for daily wear?
A: Absolutely. The 39mm case diameter offers versatile wearability for most wrist sizes, while the 5 ATM water resistance protects against splashes, rain, and hand washing. The quartz movement requires minimal maintenance, making this an excellent choice for daily wear. The stainless steel construction ensures durability, though we recommend avoiding heavy impacts or abrasive surfaces to preserve the polished finish.
Q: What is the power source for this watch?
A: The AR11674 is powered by a quartz movement using a standard watch battery. Depending on usage, battery life typically ranges from 2-3 years. When replacement is needed, visit us at Cassim & Co. where our technicians can service your timepiece with genuine components whilst maintaining your warranty validity.
Q: Can I swim or shower with this watch?
A: With 5 ATM water resistance, the AR11674 is rated as splashproof and can handle rain, hand washing, and accidental splashes. However, it is not designed for swimming, showering, or water sports. We recommend removing the watch before any water immersion activities to preserve the seals and movement integrity.
Q: How do I adjust the bracelet size?
A: The nine-link stainless steel bracelet can be professionally sized by removing or adding links. Visit our Mall of the South boutique for complimentary sizing with your purchase, or bring your watch in at any time for adjustments. This service is performed by trained technicians using proper tools to avoid damage to the bracelet or case.
Q: Does this watch come with an authenticity certificate?
A: Yes. As an authorised Emporio Armani retailer, every AR11674 sold by Cassim & Co. includes complete manufacturer documentation, presentation packaging, and the official 2-year international warranty card. This guarantees authenticity and ensures access to global warranty service through authorised service centres.
Q: What makes the Minimalist collection distinctive?
A: The Minimalist line epitomises Emporio Armani's design philosophy of refined simplicity. The AR11674 features a clean dial architecture with carefully balanced Roman numerals, a discreet date window, and elegant applied indices. The sunray blue dial creates visual depth whilst maintaining legibility—a hallmark of sophisticated dress watch design that transitions effortlessly between formal and casual settings.
Q: Is this watch covered under warranty if purchased from Cassim & Co.?
A: Yes. The AR11674 includes Emporio Armani's 2-year international manufacturer warranty from the date of purchase, valid exclusively when purchased from authorised retailers. This warranty covers manufacturing defects in materials and workmanship. Cassim & Co. will facilitate any warranty claims and provide ongoing after-sales support throughout the warranty period and beyond.
Warranty
- Manufacturer Warranty: This Emporio Armani watch carries a 2-year international manufacturer warranty from the date of purchase, valid exclusively when purchased from an authorised retailer such as Cassim & Co.
- Coverage: The warranty covers manufacturing defects in materials and workmanship, including movement malfunctions and case or bracelet defects arising from normal use.
- Exclusions: The warranty does not cover normal wear and tear, battery replacement, scratches to the case or crystal, water damage resulting from misuse or failure to observe water resistance limitations, damage from accidents or improper handling, unauthorised modifications, or servicing performed by non-authorised technicians.
- Warranty Validation: Retain your proof of purchase and warranty documentation. The warranty is non-transferable and valid only for the original purchaser.
- Claims Process: Should you require warranty service, contact Cassim & Co. directly. We will assess the issue and facilitate the warranty claim with Emporio Armani's authorised service network.
- After-Sales Support: Beyond warranty coverage, Cassim & Co. provides ongoing after-sales support including battery replacements, bracelet sizing, and servicing recommendations to ensure your timepiece delivers decades of reliable performance.
Care Guide
- Daily Care: Wipe the case and bracelet with a soft, lint-free cloth after wear to remove perspiration, oils, and environmental residue that can dull the polished finish over time.
- Water Exposure: Whilst the watch is rated to 5 ATM, avoid operating the crown when the watch is wet, as this can compromise water resistance. After exposure to moisture, dry the watch thoroughly with a soft cloth.
- Battery Replacement: Have the battery replaced by a qualified watchmaker when timekeeping becomes erratic or the second hand jumps in intervals. Never attempt to open the case yourself, as this will void the warranty and may damage the seals.
- Bracelet Maintenance: Clean the stainless steel bracelet periodically using a soft brush and mild soapy water, ensuring the watch is dried completely afterwards. This removes accumulated dirt from the links and maintains the bracelet's lustre.
- Storage: When not wearing your watch, store it in a cool, dry environment away from direct sunlight, magnetic fields, and extreme temperatures. The original presentation box provides ideal protection.
- Magnetic Fields: Avoid prolonged exposure to strong magnetic sources such as speaker systems, mobile devices, and magnetic clasps, as these can affect the quartz movement's accuracy.
- Impact Protection: Whilst built for daily wear, avoid subjecting the watch to heavy impacts, as the mineral crystal and movement can be damaged by significant shocks.
- Professional Servicing: We recommend a general inspection every 2-3 years to ensure water resistance seals remain effective and the movement operates optimally. Cassim & Co. offers comprehensive servicing for all Emporio Armani timepieces.